SEO Success Mantra - Web Directory Inclusion

Blogging is one of the finest medium today to express one's inner feelings and put out those feelings in front of the entire world by translating those feelings into beautiful words and using a blogging platform so that those feelings are visible to the entire world. Everybody wants his blogs to get the maximum exposure and be always featured in the top 20 results of of every major search engines like Google, Yahoo, Bing, Altavista, Ask, AOL, etc., but more often than not they are not able to see their blogs featured in the front pages of these search engines which guide the Internet industry. Consequently, the blog is lagging much behind in terms of Alexa traffic ranking and Google page rank. The main reason for one's blog not getting a place in the top 20 search results is noncompliance of the blog to some basic SEO principles. One of the most important SEO prinicple that any blog must follow is to be included in a SEO friendly web directory under an appropriate category applicable to the blog theme. These web directories are the one which guides the logic behind the search engines picking up one website over another in displaying their search results.

Yahoo directory is in fact the most significant business web directory that is being most widely used by the online business owners across the globe. The another one and Internet's biggest man-made Open Directory Project is in fact the most widely used directory to create links between different websites. So, how does a web directory function. Well, it does not display web pages on the basis of KEYWORDS, rather it displays a particular website on the basis of CATEGORY and SUBCATEGORY that particular website belongs to. So, inclusion of one's website into more than one of these web directories is a must for every website to become a SEO-friendly website. While submitting a website to a particular directory, one must be very careful while choosing the main category and the subcategory that is very central to the website's theme. If the website is included in a business web directory in the most appropriate category and subcategory on the basis of website's central theme, the chances of the website getting featured on the front page of a search engine become more than likely and thus a higher Page Rank and Alexa ranking soon becomes a reality for that particular website.

So, the number one SEO tool according to me is to include your website into one of the SEO friendly web directories under the most appropriate category and subcategory to succeed in this intensely competitive Internet marketing world and come out as a winner.

© 2009 Ranjan Kumar